Haley Drinkwater

Logo development
and website design

Durham Heights was a brand-new multifamily development in The Heights district of Houston, Texas, looking to create an identity that matched the unique character of the neighborhood. As an employee of Catalyst Marketing Agency, I collaborated with copywriters, developers, and other designers to create an elevated brand. I designed a bold logo featuring a unique diamond mark. This mark was crafted from different parts of the letter "D" to blend a touch of funk with a hint of elegance. With their new brand, I designed a paper system, sales sheet, brochure, and a dynamic one-page temporary website for use while their full site was being developed.